Explainify Blog

Chances are you’re on the right path to telling a story that matters

How SaaS Companies Can Use Video to Differentiate and Win More Customers

How SaaS Companies Can Use Video to Differentiate and Win More CustomersAs a SaaS company, you need to differentiate your product from the competition. With so many solutions out there making similar claims, selling based on features is not enough anymore. You need a...

Why We Don’t Do Whiteboard Videos and You Shouldn’t Either

Why We Don’t Do Whiteboard Videos and You Shouldn’t EitherHaving been in the business of explainer videos for over 9 years, we’ve experienced the evolution of the industry and have seen many animation styles come and go. One type of video you may have come across over...

How to Implement Your Marketing & Sales Video

How to Implement Your Marketing & Sales VideoCongratulations! You made the wise choice to invest in video for your company. As we’ve said before, there’s no better selling tool than video. But many people get their video and then don’t take the time to implement it...

The Benefits of Working with A Video Partner for Your Agency

The Benefits of Working with A Video Partner for Your AgencyAs a creative agency, you’re already aware of how important and powerful video is within your client’s marketing mix. You’ve likely also noticed that businesses are investing in explainer videos to increase...

When Is The Right Time for an Explainer Video?

When Is The Right Time for an Explainer Video?You might be curious about explainer videos or you may have seen your competitors use them. You might wonder: “Are we ready for it?” “When is the best time to invest in an explainer video?” But the real question you should...

How to Pitch the Value of Explainer Videos to Your Leadership Team

How to Pitch the Value of Explainer Videos to Your Leadership TeamAs a marketer, you’re always figuring out how to tell your company’s story in a way that drives more revenue. You’re responsible for finding the right medium and channels to market through so that your...

Corporate Business Video Production and Video Script Writing

Corporate Business Video Production and Video Script WritingCorporate business videos present a uniquely effective way to deliver your message. Whether your company is a tiny startup or a multinational corporation, video is a great way to communicate with your target...

How To Write an Animated Explainer Video Script

How To Write an Animated Explainer Video ScriptHow to write a script for a promotional, training or corporate animated explainer video? Some concepts, products, and services are a bit too complicated to explain with just words alone. Or, maybe you’ve got a promotion...

How to Use an Animated Marketing Video to Boost Conversions

How to Use an Animated Marketing Video to Boost ConversionsAnimated marketing videos are becoming one of the best marketing tools to increase web traffic and conversions. Research shows that consumers are up to 85% more likely to buy a product or service after...

Explainer Video Guide: The Art & The Science Behind Creating Videos That Convert (Free Infographic Included)

Explainer Video Guide: The Art & The Science Behind Creating Videos That Convert (Free Infographic Included)Videos are becoming one of the best marketing tools to increase web traffic and conversions. Research shows that consumers are up to 85% more likely to buy a...