5 Best Explainer Videos for Banking & Finance

According to the old adage, you should “make your money work for you in addition to working for your money.” This is a solid philosophy for financial and banking solutions. But as an institution in the finance and bank world, how can you ensure potential customers know exactly how your financial services or solutions will help them grow their wealth?

One of the best strategies you can take for your company and your clients is explaining the details of how your services or solutions work, which will in turn raise your brand awareness above the competition. Animated explainer videos from Explainify are a great tool to tell your story and differentiate yourself in a competitive market.

For over 10 years, Explainify videos have captured millions of viewers around the world, often detailing complicated ideas in easy-to-understand terms, which really has made an impact in our partners’ target audiences.

Here are just a few examples of how explainer videos have been used by banks and finance companies to show and tell what their services can do for their clients.

1. Identifying Opportunities for Homeowners

Turning a home you’re moving out of into an income property can seem overwhelming, but it doesn’t have to be. As we see in this explainer video, “frictionless ownership” from Knox Financial simplifies the entire process.

2. Keeping it Local

This video from Mansfield Bank (now owned by Bluestone Bank) illustrates how depositing money locally can help provide a good economic future for the entire community, nurturing growth, and prosperity for everyone involved.

3. Delivering a Better Borrower Experience

Managing the construction draw process is demanding to say the least, but this construction finance platform from Rabbet not only manages all construction data in one place, it also manages the construction draw process by connecting all construction finance information.

4. Offering a Balanced Approach

As this animated video from INclusive Advisor explains, there is a way to bridge the gap between institutional investors and automated algorithms. The middle ground is met with their sophisticated approach, combining the best of both worlds to achieve the perfect balance.

5. Empowering FinTech Institutions

Euronet’s REN Foundation offers banks the software needed to modernize their legacy systems and deliver in-demand solutions for their customers, allowing them to quickly go to market on new business opportunities.

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