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How You Can Use Full-Funnel Marketing Videos For Business!

By | Explainify

You’ve done all the research, gone through all the case studies, and heard first-hand about the successes of video marketing. Now you’ve decided that it’s time to take your show on the road and get an amazing video of your own! Related: 3 Reasons Your Customers Demand Video Marketing So what type of video should your company be investing in? Well, all of them! But typical budgets aren’t able to handle that all at once. So to help break it down for you, we’ve cultivated a list of best options depending on whether you’re new, experienced, or a master of…

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Content Roundup – The Outsourcing Edition

By | Explainify

Let’s have real talk for a second. Everyone would love to be a Google, right?! Ample funds, tons of employees, and and amazing work facilities – what’s not to love? But not every company gets to be that. Our economy – on a fundamental level – relies on small to mid-sized companies – just like yours! – to fulfill those consumer needs that giant corporations literally are too big to notice. That’s right, your company is a fantastic and people need it! But being small has drawbacks, namely the inability to field a team that can do all the work…

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Animated Videos for Business: How Cartoons Give You a Competitive Edge

By | Explainify

When you think of animation, it may conjure up images from your favorite Disney movie or memories of watching The Cartoon Network after school when you were growing up. But we’ve got a breaking PSA: Cartoons aren’t just for kids! Now, when we say “cartoons” we’re not talking about goofy characters you see on Saturday morning television. Using those would be a disaster for most businesses. When you think of “cartoons” you really need to be thinking of animated videos. And animated videos are helping businesses everywhere engage with customers in a more human way, which leads to a better…

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Explainer Video Production Company, Freelancer, or In-House? You Decide.

By | Explainify

Knowing when to use an explainer video production company or a freelancer or do it yourself is a hard thing to learn. If you’ve been keeping up with the latest trends in marketing, then I’m sure you know by now that it’s imperative to include videos in your marketing toolbox. Using explainer videos is an extremely effective way to engage and educate consumers (it’s undeniably our favorite method). Not only that, but it also helps you target your message which leads to an improved conversion rate.   You’ve read all the studies, seen all the successes that other businesses have…

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Content Roundup – Customer Acquisition Strategies Edition

By | Explainify

So, it’s 2017. And… maybe you’re not quite seeing the growth you were hoping for to start off the year. But it’s still early! Did Rocky Balboa ever give up when he got in a tough fight? That’s one big fat no. He got back up and took a beating for 8 more rounds before doing something. Oh… you don’t want to take 8 rounds of beatings? I guess that makes sense. So to help you fast track your start to the year, I’ve dedicated a content roundup to all things customer acquisition. Dig into some fun content that gives…

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