Explainify Blog

Chances are you’re on the right path to telling a story that matters

Are Video Ads The Next Video Marketing Goldmine?

Are Video Ads The Next Video Marketing Goldmine?There’s a good chance that video marketing is a part of your customer acquisition strategy. A growing number of businesses and marketers have realized the potential power of video. Related: 3 Reasons Your Customers...

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Why Viral Videos Are Ruining Your Video Marketing Strategy

Why Viral Videos Are Ruining Your Video Marketing StrategyViral videos are every marketer's dream. We spend hours brainstorming for an epiphany that will skyrocket us to the top of public perception. It’s a fun challenge and a great test of our creative resolve! And...

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27 Ways to Use Video Marketing You Haven’t Thought Of Yet

27 Ways to Use Video Marketing You Haven't Thought Of YetThe success of your video marketing doesn’t have to be directly tied to sales. There. We said it. Now let us explain. Video can be a very effective way to sell, but it’s so much more than that. And in order to...

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6 Easy Ways to Boost Your Online Conversions

6 Easy Ways to Boost Your Online ConversionsHave you ever taken a look at your website and wondered, “Could it be just a little bit better?” The answer is yes. It can always be better. The good news is, you’re not alone in wondering this. Article after article will...

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Why You Need a Better B2B Customer Acquisition Strategy

Why You Need a Better B2B Customer Acquisition StrategyWhen it comes to a B2B company’s priorities, finding leads and new customers is pretty darn close to the top of the list. That’s something you probably already know. You also may already know that your potential...

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4 Ways to Educate Your Audience to Make More Sales

4 Ways to Educate Your Audience to Make More SalesSome products are easier to explain than others, but educating your potential customers has never been more important. Traditional marketing methods are becoming outdated and buyers are taking longer to cfbonvert. If...

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5 HUGE Benefits of Explainer Videos

5 HUGE Benefits of Explainer VideosThink marketing videos are just a gimmick? That they're a waste of money? Might be time to rethink that. Here's 5 reasons they work: 1. Increase Conversion Rates - According to Internet Retailer, up to 85% of people are more likely...

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Mobile Video & Users: A Timely Guide for Not Looking Silly on Phones

Mobile Video & Users: A Timely Guide for Not Looking Silly on Phones

Half of your traffic is mobile. Yes, you heard right.

Maybe more than that depending on your industry and clientele. The way you provide video to mobile visitors is vital to keeping your company profitable as more and more web traffic comes via smartphones. Click inside to get our 5 tips.

The Scary Side of Marketing

The Scary Side of Marketing

Today we’re going to give you a small dose of perspective on some trends that, if you’re not careful, can have some haunting effects on your business going into the future. Don’t worry though – if you’re on top of your game you’ll be ready to dominate like Rick Grimes in the Walking Dead.

How to Use an Amazing Landing Page Video the Right Way!

How to Use an Amazing Landing Page Video the Right Way!

Think of it like throwing a party.

You can’t just throw down some lawn chairs and put a bag of chips on the table. These are your potential customers, your guests. Put together a grand event so that those who come will be compelled to stick around. Here’s a few tips that will keep you from common pitfalls people make.

Boring 2017 Video Marketing Statistics AND How to Make Them Awesome

Boring 2017 Video Marketing Statistics AND How to Make Them Awesome

Yeah, we said it. Stats are boring (in and of themselves).

These factoids look great on a slideshare and can be dressed up to make people think you know what you’re talking about, but unless you can harvest the data and gain insights into your business—you’ve got nothing. Everyone does that. In this post, we’ll help you decipher the code.

The Most Important Aspects of a Great Explainer Video

The Most Important Aspects of a Great Explainer Video

Quality video is important for branding and image, but the most important aspects aren’t in the visuals.

In this post, we’ll dig into a proper production process, the art of copywriting, brand messaging, and more.

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