Explainify Blog
Chances are you’re on the right path to telling a story that matters
3 Brand Storytelling Secrets the Big Guys Don’t Want You to Know
3 Brand Storytelling Secrets the Big Guys Don’t Want You to KnowYou’ve heard the term brand storytelling so many times, it’s probably starting to sound meaningless to you. It’s definitely been used around the Explainify HQ a few (thousand) times in the past few...
3 Ways to Increase Video Marketing Exposure (+ other tips!)
3 Ways to Increase Video Marketing Exposure (+ other tips!)Phew! It is hot in Arkansas. As we start hitting the peak months of summer, it’s awfully tempting to laze our way through these hot summer days. But we’re dedicated at Explainify to working through the heat...
A Match Made in Heaven: How to Use Video Marketing in Your Email Campaigns
A Match Made in Heaven: How to Use Video Marketing in Your Email CampaignsMore than likely, you’ve heard the statistics about the benefits of video marketing. And you don’t need to be told the countless benefits your business can reap from a well nurtured email list....
Increase Your Engagement With These Video Marketing Tips
Increase Your Engagement With These Video Marketing TipsWhether you participated in sports, musical ensembles, theater, or something else, everyone grew up practicing something. The old saying is practice makes perfect. But dig a little deeper into that and you...
Popular Video Marketing Tips That Are Just Plain Wrong (and Killing Your Engagement)
Popular Video Marketing Tips That Are Just Plain Wrong (and Killing Your Engagement)The internet runs on content. And most of that content comes in the form of useful advice. No matter what you are looking to accomplish, there are multiple voices trying to tell you...
Explainify: Best Explainer Videos and Top-Rated Client Service
Best Explainer Videos and Top-Rated Client Service At Explainify, we do it for the love. Love of video, love of our clients, and love of damn good storytelling. But sometimes, it feels great to be recognized. Just last week, Clutch.co released a report naming...
Video Advertising: The Next Marketing Goldmine
Video Advertising: The Next Marketing GoldmineWe watched Captain America: Civil War recently and it got us thinking; what kind of superpowers should marketers have? Well, we went out and found some pretty super marketing content to help your business objectives fly...
3 Companies Who Are Absolutely Rocking Their Brand Story
3 Companies Who Are Absolutely Rocking Their Brand StoryA brand story is the difference between giving people facts about your company and telling an epic tale of how you and your customers can partner together to create a better world (or workplace, or home, or… you...
4 Clever Marketing Solutions to Help Grow Your Business
4 Clever Marketing Solutions to Help Grow Your BusinessThis week in our content roundup we went full-on Darth Vader crushing pesky rebel marketing theories that are causing you grief. Step inside blog posts not so far away in a time that is right now to learn some...
Three Easy Ways to Increase Video Marketing Exposure
Three Easy Ways to Increase Video Marketing ExposureBy the end of next year, it’s estimated that 69% of all internet traffic will be attributed to online videos. That’s insane. Just about every marketing professional is either using video marketing or planning to in...
How to Get Better Qualified Leads & Faster Sales with Video (Checklist Included)
How to Get Better Qualified Leads & Faster Sales with Video (Checklist Included)We don't like to...
3 Examples of Brands Doing Social Media Video The Right Way
Social Media is dominating many companies’ marketing efforts in 2018. Video content is booming, and the majority of social platforms are aware. Not sure where to start? Take inspiration from these three brands that are using social video to successfully create conversation among their fans.
Best B2B Explainer Videos (Our Top 7 Choices)
Need some inspiration for an upcoming B2B explainer video? You want something great, not just good. We get it. And we’ve put together some of the best B2B explainer videos to show you exactly what’s possible and highlight aspects of each that put them on our list.
Using Video In Your Change Management Plan
Big changes and announcements always rock the boat. Sometimes in good ways, too. But all too often, executives wish there was an option to communicate the change (in a positive light) to everyone who will be affected. This post is to help you discover the potential of using video in your change management plan.
4 Great (And 1 Terrible) Examples of Brand Storytelling in Video
Your brand has a story, whether you know what it is or not.
Seriously. People are coming to your site, buying your products, interacting with you on social media. All of that tells a story. If you are intentional about consistently sending the same messages and engaging authentically with how people are reacting—chances are you’re on the right path towards telling a story that matters.