We’re partners with the

ServiceNow Brand Team

And we take care of everything for you

How we help ServiceNow

We produce animated explainer videos that tell your story in a concise, engaging way.

We take care of everything for you – from initial idea to final video – with our Frustration-Free™ Process

A little about Explainify

Explainify is based in Arkansas, USA.

Animated explainer videos are all we’ve done for 9+ years – we’re the experts!

Great explainer videos equip audiences with what they need to drive decisions.

Frustration-Free™ Process

Here’s the secret, behind-the-scenes breakdown of how our Frustration-Free™ process works.

OUR PROCESS INCLUDES:

  • Uncovery + Kickoff
  • Scripting
  • Storyboards + Style
  • Voiceover
  • Designboards (for Tier 2 videos)
  • Animation + Sound Design

You and your team get to review and approve at every step along the way. Approval from the Brand Team is built into our process, so you end up with a stunning, 100% accurately branded video.

“Video helps us in our communications with customers by shaping the support experience, not by just telling them what to do, but by showing them. This leads to greater ROI because we don’t have to involve technical support.”

Bianca Vaccarini, Social Media Relationship Manager, ServiceNow

TIER 2 VIDEOS

Custom, Explainer videos

USE CASE:
NARRATIVE, PAIN-POINT + SOLUTIONS STORYTELLING

IntegrationHub

Employee Experience

Government

Healthcare

Tier 2 videos include characters, range from 60-90 seconds with a 2-minute maximum, with two rounds of feedback per deliverable, and an 8-10 week timeline.

TIER 3 VIDEOS

Templated, Demo videos

USE CASE:
DEMONSTRATING PLATFORM CAPABILITIES

Upgrade Assistant

Virtual Agent

Service Catalog

Tier 3 videos include screen-recorded demo footage, range from 60-90 seconds with a 2-minute maximum, with one round of feedback per deliverable, and a 4-6 week timeline.

 
 

Use case

Screen-recorded demo footage?

Characters

Duration

Feedback rounds

Timeline

Investment

 

 

TIER 2 VIDEOS
CUSTOM, EXPLAINER VIDEOS

Narrative, pain-point + solutions storytelling

No

Yes

60 or 90 seconds / 2 minute max.

Two per deliverable

8-10 weeks

$15,000 / 60 seconds

$22,500 / 90 seconds

$30,000 / 120 seconds

TIER 3 VIDEOS
TEMPLATED, DEMO VIDEOS

Demonstrating platform capabilities

Yes

No

60 or 90 seconds / 2 minute max.

One per deliverable

4-6 weeks

$5,000 / 60 seconds

$7,500 / 90 seconds

$10,000 / 120 seconds

TIER 2 VIDEOS
CUSTOM, EXPLAINER VIDEOS

Use case: Narrative, pain-point + solutions storytelling

Screen-recorded demo footage: No

Characters: Yes

Duration: 60 or 90 seconds / 2 minute max.

Feedback rounds: Two per deliverable

Timeline: 8-10 weeks

Investment:

$15,000 / 60 seconds

$22,500 / 90 seconds

$30,000 / 120 seconds

TIER 3 VIDEOS
TEMPLATED, DEMO VIDEOS

Use case: Demonstrating platform capabilities

Screen-recorded demo footage: Yes

Characters: No

Duration: 60 or 90 seconds / 2 minute max.

Feedback rounds: One per deliverable

Timeline: 4-6 weeks

Investment:

$5,000 / 60 seconds

$7,500 / 90 seconds

$10,000 / 120 seconds

Next Steps

Decide. SOW signed. Creative brief submitted…

LET’S KICK OFF YOUR VIDEO!

Email Account Manager Andy Cole here with any questions

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