We’re partners with the
ServiceNow Brand Team
And we take care of everything for you
How we help ServiceNow
We produce animated explainer videos that tell your story in a concise, engaging way.
We take care of everything for you – from initial idea to final video – with our Frustration-Free™ Process
A little about Explainify
Explainify is based in Arkansas, USA.
Animated explainer videos are all we’ve done for 9+ years – we’re the experts!
Great explainer videos equip audiences with what they need to drive decisions.
Frustration-Free™ Process
Here’s the secret, behind-the-scenes breakdown of how our Frustration-Free™ process works.
OUR PROCESS INCLUDES:
- Uncovery + Kickoff
- Scripting
- Storyboards + Style
- Voiceover
- Designboards (for Tier 2 videos)
- Animation + Sound Design
You and your team get to review and approve at every step along the way. Approval from the Brand Team is built into our process, so you end up with a stunning, 100% accurately branded video.
“Video helps us in our communications with customers by shaping the support experience, not by just telling them what to do, but by showing them. This leads to greater ROI because we don’t have to involve technical support.”
Bianca Vaccarini, Social Media Relationship Manager, ServiceNow
TIER 2 VIDEOS
Custom, Explainer videos
USE CASE:
NARRATIVE, PAIN-POINT + SOLUTIONS STORYTELLING
IntegrationHub
Employee Experience
Government
Healthcare
Tier 2 videos include characters, range from 60-90 seconds with a 2-minute maximum, with two rounds of feedback per deliverable, and an 8-10 week timeline.
TIER 3 VIDEOS
Templated, Demo videos
USE CASE:
DEMONSTRATING PLATFORM CAPABILITIES
Upgrade Assistant
Virtual Agent
Service Catalog
Tier 3 videos include screen-recorded demo footage, range from 60-90 seconds with a 2-minute maximum, with one round of feedback per deliverable, and a 4-6 week timeline.
Use case
Screen-recorded demo footage?
Characters
Duration
Feedback rounds
Timeline
Investment
TIER 2 VIDEOS
CUSTOM, EXPLAINER VIDEOS
Narrative, pain-point + solutions storytelling
No
Yes
60 or 90 seconds / 2 minute max.
Two per deliverable
8-10 weeks
$15,000 / 60 seconds
$22,500 / 90 seconds
$30,000 / 120 seconds
TIER 3 VIDEOS
TEMPLATED, DEMO VIDEOS
Demonstrating platform capabilities
Yes
No
60 or 90 seconds / 2 minute max.
One per deliverable
4-6 weeks
$5,000 / 60 seconds
$7,500 / 90 seconds
$10,000 / 120 seconds
TIER 2 VIDEOS
CUSTOM, EXPLAINER VIDEOS
Use case: Narrative, pain-point + solutions storytelling
Screen-recorded demo footage: No
Characters: Yes
Duration: 60 or 90 seconds / 2 minute max.
Feedback rounds: Two per deliverable
Timeline: 8-10 weeks
Investment:
$15,000 / 60 seconds
$22,500 / 90 seconds
$30,000 / 120 seconds
TIER 3 VIDEOS
TEMPLATED, DEMO VIDEOS
Use case: Demonstrating platform capabilities
Screen-recorded demo footage: Yes
Characters: No
Duration: 60 or 90 seconds / 2 minute max.
Feedback rounds: One per deliverable
Timeline: 4-6 weeks
Investment:
$5,000 / 60 seconds
$7,500 / 90 seconds
$10,000 / 120 seconds
Next Steps
Decide. SOW signed. Creative brief submitted…
LET’S KICK OFF YOUR VIDEO!
Email Director of Client Success Andy Cole here with any questions
