Hotjar was too. They were stuck with stale content… skeptical about video… and unsure what message would actually move the needle.
So we ran a test. Two videos. Two pain points. One goal: find out what actually converts.
Now we’re pulling back the curtain on exactly how we did it — and how you can replicate the same system in your own business.
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Plug-and-Play Frameworks to Clarify Your Value Fast
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“One of the best processes we’ve ever been a part of. Simple, clear, and effective.”
— Sharon Biggar, Director of Demand Generation at Hotjar
