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Gone in 60 Seconds: 4 Must-Use Tips for an Explainer Video That Converts

By | Explainify

When it comes to making an explainer video that actually gets results, timing is everything. Up front, you have less than 10 seconds to get your viewers attention – and from there you only have a minute to drive your message home. That’s 60 seconds (around 150 words) to convey your brand’s value so well that viewers not only keep watching – but also take action. High stakes, no? There’s no doubt that an explainer video can go a long way toward improving conversions. But not all explainer videos are created equal. And if yours lacks a few crucial elements…

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