People love to try before they buy… so why can’t we do the same with apps?

Well, now we can. mNectar creates in-app playable ad units so users can sample your app before installing.

mNectar came to us looking for a fun, fresh way to tell their story that goes beyond a standard demo. We came back with this colorful, bright video that explains the benefits of their mobile ad services to both advertisers and publishers. And now? Their brand-new explainer is front and center on their website.

Animated video production by http://explainify.com