Five Benefits Of Telling Your Story With An Explainer Video
What The Heck Are Explainer Videos?
Shortly after a small virtual storage company started a few years ago, they hit a stall point where they were no longer acquiring a decent number of customers. They were having a hard time converting people on their home page because no one knew what they did. And they were faced with the challenge of marketing a product to solve a problem people didn’t realize they had.
Then they released a short explainer video that condensed their massive techy talk pitch into a fun, witty, and enjoyable video. This video propelled DropBox onto a trajectory that saw them acquire a huge heap of funding, 50 million customers and a 4 billion dollar valuation. They even had Steve Jobs knocking on their door looking to acquire their company.
It’s one thing to have a great story, but it’s an entirely different (and much more difficult) thing to communicate that story and vision to potential investors, partners, and customers.
Please go read the full post on Wistia’s blog to learn the 5 benefits of telling your story with an explainer video.
Our next Wistia guest post will walk you through exactly how to craft your best pitch so you can tell your awesome story, increase conversion rates and dominate!
Let’s face it, marketing insurance products is a tough business… we can help you…
It probably comes as no surprise when we tell you that videos are currently the most popular way...
Producing an exceptional explainer video for your scientific subject matter doesn’t have to be difficult.
When it comes to Enterprise IT Software, some of the industry’s most innovative brands are utilizing explainer videos in ways never seen before.
For over 10 years, Explainify has produced world-class videos for our clients. These explainer videos have captured millions of viewers throughout the world. If you’re reading this, you probably already know Explainify offers video packages at different levels of complexity.