Monthly Archives

March 2016

You’re Going to Need a Bigger Funnel: A Different Way to Think About Lead-Gen

By | Explainify

For nearly half of all businesses, the number one priority is generating more leads. Maybe that’s you. Maybe you’ve studied up on all the marketing tactics, created some compelling ads, and you’re getting more people to your site… but you still feel like you could be doing more. Well, you’re right. Related: Three Easy Ways to Increase Video Marketing Exposure Sure, direct marketing works. But it’s what happens after potential leads are introduced to your brand through ads and offsite marketing that you’ll find your extra lead flow – and ultimately revenue. This isn’t news to you, but just because someone…

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27 Ways to Use Video Marketing You Haven’t Thought Of Yet

By | Explainify

The success of your video marketing doesn’t have to be directly tied to sales. There. We said it. Now let us explain. Video can be a very effective way to sell, but it’s so much more than that. And in order to help get your creative juices flowing, we’ve come up with a massive list of 27 different ways to take your video marketing efforts to new heights. Some of them are ways to use videos and others are formats for video – but you get the point. Without further ado… Traffic Generation Getting more traffic to your site is…

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6 Easy Ways to Boost Your Online Conversions

By | Explainify

Have you ever taken a look at your website and wondered, “Could it be just a little bit better?” The answer is yes. It can always be better. The good news is, you’re not alone in wondering this. Article after article will offer you (literally) hundreds of tips and best practices – and most of them are genuinely great. Now maybe you’re wondering, how is this post any different than the advice that’s already out there? Well, a lot of site improvements take time, and you might be having a busy week. So we’re going to show you how you…

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Why You Need a Better B2B Customer Acquisition Strategy

By | Explainify

When it comes to a B2B company’s priorities, finding leads and new customers is pretty darn close to the top of the list. That’s something you probably already know. You also may already know that your potential customers are changing rapidly – and methods you’ve used in the past to turn leads into customers aren’t going to work much longer. Maybe you came to our site looking for insights on your way to improving your B2B marketing and customer acquisition tactics. Luckily, you came to the right place. The Evidence of Change Businesses that serve other businesses (B2B) typically stumble…

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