Monthly Archives

April 2014

ServiceTitan Explainer Video

By | Explainify

  ServiceTitan is dispatch software on steroids, turning your business into the ultimate service machine! Learn more at http://servicetitan.com The folks at ServiceTitan approached us looking for a simple, professional explainer video that would explain their software while communicating clearly with their target audience: service sector business owners. We’re so ecstatic with the final product! The video is crisp and clean, with beautifully simple design, eye-catching color, and just a hint of humor. Client Happiness: I was impressed by their ability to deliver a remarkable product on time and within budget. What’s more, I’m astounded by how they were able…

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Sparks Measurement Animated Video

By | Explainify

      Measurement is never easy, but for event marketers… it’s essential. The good news? EventScore from Sparks delivers the insights you need to demonstrate results – and improve performance. Sparks is an event marketing group who creates some truly incredible brand experience for their clients. We wanted to make a video that was as beautiful and effective as one of their events. So we really pushed the level of detail and polish in this video, and decided to take a more conceptual approach – making use of icons and animation to tell the story. The results? Well, they…

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Music is Mind Control: A Tunefruit Guest Post

By | Explainify

This is a guest post by Peach, an intern at Tunefruit. He works in content marketing, data analytics and customer relations. He likes dreams, loose fitting slacks, and high-octane dance battles. Peach is no longer afraid of the dark when the light goes out in the refrigerator. You can learn more about Tunefruit here. ————————————– On my bucket list, somewhere in between appearing on “Dance Moms” and being blended in to a B-list celebrity’s fruit smoothie, I want to learn mind control. Believe it or not, there are those who know how to control minds. Using certain techniques, some talented…

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What to Look For in an Animated Video Marketing Producer

By | Explainify

This post is Part 2 of our 4-part blog series, “What to Expect When You’re Explaining.” You can read Part 1: “How much does an explainer video cost”  If you were to ask some variation of the question “Who are the top video ‘explainer’ production houses?” on Quora, the response compiled for you would list nearly 100 explainer video companies. Which means that, if you wanted to make an explainer video for your company, you would have at least 100 companies to choose from – and that doesn’t even include the countless other companies who didn’t make the cut! And…

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