Monthly Archives

October 2012

Shark Tank’s Kevin O’Leary Says You Have 90 Seconds… Or Else!

By | Explainify

(Video will automatically start at 14:41) According to Kevin O’Leary, there are 3 things every successful entrepreneur needs. 1. You must articulate your idea in less than 90 seconds 2. You need a business plan 3. You must be a leader Our favorite is Kevin’s number 1. You have 90 seconds to get someone (investor, potential customer, etc) interested in what you’re selling, says Shark Tank’s Kevin O’Leary. If you don’t say what you need to say and get people excited about you and your product, you’re dead in the water. And dead to Kevin. Many times we have talked…

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Grab Your User At The First Click By Adding An Explainer Video

By | Explainify

There’s a great new way to increase engagement – and it comes in the form of an explainer video. Let’s face it – people come to your site knowing nothing about you. Guess how long you have to grab their attention? 8 seconds. Great, your site visitors have the attention span 1 second less than that of a goldfish. (Source) We all blaze through websites, extremely skeptical that it will be of any benefit to us. Think about it. You probably went to a site, weren’t interested and bounced off just in the past 5 minutes. So, what’s the quickest way…

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Five Reasons Not To Get Your Video Created By A Traditional Agency

By | Explainify

I’ve been following the show, The Pitch, very closely since it first aired. It reminds me how dysfunctional agencies really are – and how that can really affect your business if you hire them to do your video. Here’s a short list of my top 5 reasons not to get your explainer videos created by an agency: 1. Cost Small, boutique (explainer) video shops can offer you the same quality or better with much less overhead. 2. Quality Of Product With less overhead and politics, the small guy is more inclined to create a perfect product – because he really…

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