It’s almost not fair how much fun we get to have. We work with some incredible brands – who trust us to tell their story in fresh, fun new ways. Tyson Foods had an important story to tell. Since 2000, they’ve donated 100 million pounds of food through partnerships with hunger relief organizations across the US. But the folks at Tyson weren’t satisfied with a cliche, feel-good video to deliver this news. They’re looking for ways to breathe fresh life into their historic brand. So they came to us. The result was this goofy, fun, and ultimately compelling video that helps viewers understand just how much food 100 million pounds really is. Animated marketing video production by http://explainify.com
Sometimes, dreams come true.
We’ve been fans of GE‘s marketing/advertising for a long, long time. So when their Power and Water division approached us to make an animated marketing video announcing their recent partnership with the country of Egypt, we said “Absolutely!”
When they asked us if we could do it in three weeks? We said, “We’ll do it in two.”
After more than a few late nights and Saturdays fueled by caffeine and enthusiasm, we had this marketing video on our hands – and we knew it was something special.
The animated marketing video was part of broader press release announcing the partnership – a story that was featured on thousands of top news sites like Bloomberg and Reuters.
The best part? The GE team was so blown away, they’re planning to work with us for the foreseeable future.
We hope you adore it as much as we do!